K18 Triple Bright Oxidation Defense Purple Shampoo 125ml

Breakthrough triple-action protection for brighter, longer-lasting blonde

How to Use:

Apply foam shampoo to wet hair, distributing evenly, lathering from roots to ends. Let sit for 1-3 minutes then rinse.

Key Benefits:

• 1 wash removes up to 3 months of brass from hard water*
• Neutralizes brassiness without staining or overtoning
• Ideal hair tone is restored and evened* for all highlighted and lifted tones
• Easy-to-apply foam

How Is K18 Triple Bright Different?

TripleBright is not a color-depositing purple shampoo. Traditional purple shampoos temporarily tone hair with basic color correction that can turn hair purple, but don’t target the underlying cause of brassiness: oxidation, such as metals + minerals in hard water. TripleBright is a breakthrough triple-action formula that not only neutralizes existing brassiness without turning hair purple, but 1 wash removes up to 3 months of brass from hard water*, while also defending against future brass. The non-staining, easy-to-apply foam rinses with water and allows for targeted application.